Privacy Policy

Last Updated: July 17, 2026

1. Introduction

Welcome to Dakshraj Enterprise. We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (including any subpages or subdirectories) and when you engage our digital marketing, web engineering, or branding services.

By using our website, tools, or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with any terms in this policy, please discontinue the use of our services.

2. Compliance with Regulatory Frameworks

As an elite digital agency based in Kolkata, India, with global clients, we design our data processing procedures to meet stringent local and international privacy regulations:

• Indian Digital Personal Data Protection (DPDP) Act, 2023: We act as a "Data Fiduciary" for the personal data of our users ("Data Principals"). Processing is based on explicit, specific, and clear consent.
• EU General Data Protection Regulation (GDPR): For residents of the European Economic Area (EEA), we act as both a Data Controller and Data Processor in accordance with GDPR principles.
• California Consumer Privacy Act (CCPA) / CPRA: We do not sell or share personal information for monetary or other valuable consideration.

3. The Data We Collect About You

We collect several categories of information to provide and improve our services to you:

• Identity & Contact Data: Includes your first name, last name, email address, telephone numbers, billing address, business/company name, and social media profile handles.
• Technical & Usage Data: Includes your internet protocol (IP) address, browser type and version, browser plugin settings, operating system, time zone settings, geographic location, and details on how you navigate our site.
• Campaign & Tool-Input Data: When you utilize our free digital utilities (e.g., the Free SEO Analysis, Robots.txt Generator, Google SERP Simulator, or AI Search Readiness Checker), we collect the domain names, site configurations, and search parameters you submit to render the relevant performance diagnostics.
• Payment Data: To pay for retainers or services, transactions are processed securely via our integrated gateway. We do not store credit card or bank login credentials on our servers.

4. Third-Party Integrations and Processing

To run our website and deliver premium services, we integrate with verified third-party platforms. These sub-processors only handle data on our instructions and are bound by strict confidentiality terms:

• Cloudflare Turnstile: We use Turnstile to prevent spam and verify human submissions on our contact forms and diagnostic tools. Turnstile processes technical parameters to analyze requests without reading personal user content.
• Razorpay Payment Gateway: All customer payments are processed directly by Razorpay Software Private Limited. Their privacy protocols govern transaction records.
• Google Analytics & Tag Manager: Used to understand site performance and visitor behavior. IP anonymization is active by default to protect your identity.
• SMTP Service Providers: Used to dispatch transactional confirmation emails, contact form notifications, and requested SEO analysis PDFs.

5. Cookies and Tracking Technologies

We use essential, analytical, and performance cookies to optimize site loading speeds and recognize your preferences. By using our Cookie Consent Banner, you can choose to enable or disable non-essential analytics and marketing cookies at any time.

You can also modify your browser settings to decline cookies. However, disabling essential cookies may impact your ability to use specific interactive features or diagnostic tools on our site.

6. Your Data Rights

Under applicable laws (including DPDP Act and GDPR), you hold the following rights regarding your personal information:

• Right to Access: Ask for copies of your personal data processed by us.
• Right to Correction & Erasure: Request that we correct inaccurate data or completely erase your personal information from our databases.
• Right to Withdraw Consent: Revoke consent for communications or tracking cookies at any time without penalty.
• Right to Nominate: (Under DPDP Act) Nominate an individual to exercise your data rights in the event of death or incapacity.

7. Security & Data Retention

We implement secure administrative, technical, and physical protection measures to defend your personal data from accidental loss, unauthorized access, alteration, or disclosure. All data transmissions are encrypted using standard SSL/TLS protocols.

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, tax, or transaction-reporting requirements.

8. Grievance Redressal and Contact Details

If you have questions about this policy, wish to exercise your rights, or want to register a data-related complaint, you may reach our designated Grievance Officer at: